---
title: "Cuvo vs Beluga Health"
description: "Physician-founded DTC telehealth platform with LegitScript certification and async prescribing, priced through custom sales quotes."
canonical: "https://cuvo.co/compare/cuvo-vs-beluga-health"
last-updated: "Sep 11, 2026"
---
# Cuvo vs Beluga Health: the 2026 comparison (DTC telehealth platform)

Facts last reviewed Sep 11, 2026. Beluga Health: https://www.belugahealth.com

Cuvo is a fully operated, enterprise-grade telehealth platform that runs the entire clinic under your brand with published economics you can model before a call. Beluga Health is a physician-founded, LegitScript-certified DTC platform with a tested async prescribing workflow that DTC brands trust for clinical credibility, but its pricing arrives as a custom quote after a sales cycle. Same white label category, different depth and different transparency.

## Verdict

- Choose Cuvo: You get a complete, modern telehealth platform that runs the entire clinic behind your brand with published economics, 50-state providers, national pharmacy, billing, retention and analytics, and full ownership of patients, data and revenue from the first consult.
- Choose Beluga Health: You are a DTC brand that values a physician-founded badge and a proven async workflow above pricing transparency, and you accept a custom-quoted deal to get it.

## What is Beluga Health and who is it for?

Beluga Health is a physician-founded telehealth company serving direct-to-consumer prescription brands. Its pitch is clinical credibility: licensed providers, async medical intake and review, pharmacy fulfillment and compliance, delivered as a white label stack a brand sells under its own name. Public roundups consistently place Beluga among the shortlist for DTC founders who want a medical team behind the brand rather than pure software.

The platform covers the standard DTC verticals including weight management, men's and women's health and dermatology-style async consults, with prescribing through licensed providers and fulfillment through partner pharmacies. Its LegitScript posture is the unlock many brands buy it for, since certification is the gate to Google and Meta advertising for prescription telehealth.

Cuvo runs the same category of infrastructure, licensed providers in all 50 states, national pharmacy with cold-chain delivery, e-prescribing and EPCS, labs through Labcorp and Quest, subscription billing, retention automation and analytics, plus the MSO structure and LegitScript certification managed as part of the platform. The split is transparency and scope: Beluga quotes custom deals behind a demo, while Cuvo prints a flat $25 per completed consult with 0% medication markup and no revenue share on the pricing page, month to month, with revenue settling to the brand's own merchant account.

## Beluga Health key facts

- Founded: Physician-founded, per its site
- Category: DTC white label telehealth
- Compliance: LegitScript certified, per its site
- Model: Async prescribing workflow for consumer brands
- Typical customer: DTC prescription brands
- Pricing: Not publicly listed; custom quotes

## Cuvo vs Beluga Health, side by side

| | Cuvo | Beluga Health |
| --- | --- | --- |
| What you get | A fully operated telehealth clinic: licensed providers, pharmacy, e-prescribing, patient software, subscription billing, retention automation, analytics dashboards, and compliance, all running behind your brand from day one | White label DTC telehealth platform with managed clinical backend |
| Provider network | Board-certified clinicians licensed in all 50 US states, recruited, credentialed, and managed by Cuvo with elastic capacity that scales as your brand grows | Licensed providers across all 50 states, async review model |
| Pharmacy fulfillment | National pharmacy network with cold-chain home delivery, e-prescribing and EPCS built in, lab ordering through Labcorp and Quest, and refill authorization workflows that keep patients on treatment | Partner pharmacy fulfillment for DTC prescription verticals |
| White label | Fully branded end to end: your storefront, patient portal, custom domain, intake flows, and patient communications all run under your name, with a branded mobile app available as an add-on | Fully branded storefront and patient experience under your name |
| Compliance | HIPAA-compliant infrastructure with an MSO / friendly-PC structure built and maintained by Cuvo, LegitScript certification managed, 50-state regulatory monitoring, identity verification at intake, and SOC 2 Type II on higher tiers | HIPAA-compliant stack; LegitScript certified; MSO structure not publicly detailed |
| Pricing model | Published on the website: flat per-consult fee plus a platform fee on month-to-month terms, with no hidden charges, no revenue share, and no platform transaction fees | Not publicly listed; custom quotes through sales |
| Medication markup | 0% markup, wholesale pass-through. No revenue share, no fulfillment spread. Revenue settles directly to your merchant account, so the margin on every order is yours | Not publicly listed |
| Who runs operations | Cuvo runs the entire clinical and back-office operation: provider staffing, prescribing, pharmacy coordination, compliance, patient follow-up, and adverse event escalation. You run the brand and the marketing | Beluga runs clinical operations behind the brand; operator runs marketing and acquisition |
| Treatment categories | GLP-1 weight loss (semaglutide, tirzepatide), hormone therapy and TRT, and peptide programs, all available from day one across every plan with no vertical restrictions | Weight management plus men's, women's and skin verticals via async consults |
| Time to launch | Days, not months. The clinic, providers, pharmacy network, and compliance structure already run as one productized stack, so your brand plugs in and starts taking patients immediately | Not publicly listed; scoped per deal |

## Where Beluga Health stands out

- **Clinical pedigree founders trust** Physician-founded positioning with a tested async prescribing workflow gives risk-sensitive DTC brands a credibility story for partners and ad platforms.
- **LegitScript certification** Certified posture unlocks Google and Meta advertising for prescription telehealth, the same gate every serious DTC brand must clear.
- **Proven DTC async engine** Intake, provider review and fulfillment tuned for high-volume consumer flows rather than enterprise clinical programs.

## Where Cuvo differs from Beluga Health

- **Published economics you can model today** Cuvo prints $25 per completed consult with 0% medication markup and no revenue share. Beluga publishes no rate card, so margin stays unknown until late in a sales cycle.
- **A complete operated stack, not just visits** Cuvo bundles subscription billing with dunning, retention automation and real-time revenue analytics with providers, pharmacy and compliance. Beluga's public scope centers on visits, prescribing and fulfillment.
- **You own the money path** On Cuvo revenue settles directly to the brand's merchant account with full data export. No per-patient cut ever grows with the brand.

## Beluga Health pricing vs Cuvo

**Cuvo**
- Published pricing you can model before you commit
- Flat per-consult fee on month-to-month terms
- 0% medication markup, wholesale pass-through
- No revenue share, no platform transaction fees
- Full patient data ownership, exportable at any time
- Revenue settles directly to your merchant account

**Beluga Health**
- No public rate card; pricing quoted through sales
- No published per-consult fee or platform fee
- Medication markup and any revenue share not publicly stated

*Beluga Health pricing as verified on its public site and 2026 roundups on Sep 4, 2026; Beluga quotes deals individually.*

## Feature-by-feature comparison

| Feature | Cuvo | Beluga Health |
| --- | --- | --- |
| Done-for-you clinic operations | Yes | Yes |
| Licensed providers in all 50 states | Yes | Yes |
| No medical license required to launch | Yes | Yes |
| Launch in days, not months | Yes | Not publicly stated |
| Good Faith Exams included (no per-exam fee) | Yes | Not publicly stated |
| Transparent, published economics | Yes | No |
| Flat per-consult fee (no variable charges) | Yes | Not publicly stated |
| 0% medication markup (wholesale pass-through) | Yes | Not publicly stated |
| No revenue share, no platform transaction fees | Yes | Not publicly stated |
| Revenue settles to your merchant account | Yes | Not publicly stated |
| National pharmacy network (contracted) | Yes | Yes |
| E-prescribing and EPCS built in | Yes | Yes |
| Cold-chain home delivery | Yes | Not publicly stated |
| Lab ordering and results | Yes | Not publicly stated |
| Subscription billing and dunning | Yes | Not publicly stated |
| Automated retention workflows | Yes | Not publicly stated |
| Real-time revenue and retention dashboards | Yes | Not publicly stated |
| MSO / friendly-PC structure included | Yes | Not publicly stated |
| LegitScript certification managed | Yes | Not publicly stated |
| Full data ownership and export | Yes | Not publicly stated |

## Common questions about Beluga Health and Cuvo



**Q: Is Beluga Health a white label telehealth platform?**

A: Yes. Beluga supplies licensed providers, async prescribing and pharmacy fulfillment a brand sells under its own name. Cuvo covers the same white label ground as a fully operated platform with billing, retention and analytics included, on published flat-fee economics.

**Q: How much does Beluga Health cost?**

A: Beluga does not publish pricing; deals are custom-quoted through sales. Cuvo publishes $25 per completed consult with 0% medication markup and no revenue share, Launch $997 a month after $9,800 setup and Grow $2,000 after $15,000, month to month.

**Q: What is the best Beluga Health alternative?**

A: For DTC brands that want clinical credibility plus transparent economics and a fully operated stack with billing and retention, Cuvo is the buyer-fit alternative. Brands that rank physician-founded pedigree above pricing transparency stay with Beluga.

**Q: Does Beluga support GLP-1 programs?**

A: Beluga supports weight management among its DTC verticals via async consults and partner pharmacy fulfillment. Cuvo operates GLP-1 weight loss with semaglutide and tirzepatide plus hormone therapy and peptides under the brand with cold-chain delivery and 0% markup.

## Sources for this comparison

- [Beluga Health homepage](https://www.belugahealth.com/)
- [Beluga Health pricing](https://www.belugahealth.com/pricing)
- [LegitScript certification directory](https://www.legitscript.com/)

*Competitor information comes from the public sources above as of Sep 11, 2026; unknowns are stated as not publicly listed rather than asserted. Cuvo claims restate what cuvo.co publishes elsewhere.*

Canonical page: https://cuvo.co/compare/cuvo-vs-beluga-health